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What Candidates Want: Insights into the 3 biggest motivators for attracting talent

What Candidates Want: Insights into the 3 biggest motivators for attracting talent

Finding talent is never easy, let alone getting the right people on board – but it helps if you know what motivates them to join a company, and stay there.

Our Laws of Attractions Singapore 2019 survey is the largest recruitment study in the country, surveying over 7,000 job candidates across 20 industries and 21 job functions. The results reveal the top deciding factors for potential talent, across gender, age groups and level of seniority.

HR leaders who want to ensure a continued talent pipeline and attract highly skilled candidates must take note of what really ignites the passions of the Singaporean workforce.

Read through our eBook for insights into these top motivators, as well as actionable insights to help you better align your recruitment efforts to candidates’ needs.

What motivates Singaporeans?

TOP MOTIVATORS:

1. Salary & Compensation

2. Work-life balance

3. Job Security

Salary: finding the balance between talent expectations and realistic compensation

Money talks! And salary often drives career decisions, as most talent typically believe they’ll be better off with more income.

Average minimum pay rise candidates want to consider switching roles?

CANDIDATES MOST DRIVEN BY SALARY WORK IN:

19%

Banking / Financial Services / Insurance

18%

Oil / Gas / Petroleum

18%

Retail / Merchandise

EXPECTATIONS

Women

Care more about money than men

Baby Boomers

Candidates value compensation most as a motivator

Mid-management

Professionals have the greatest concern about remuneration

Everybody needs more balance

Did you know employees in Singapore work some of the longest hours in the world, at an average of 44.9 paid hours per week? No wonder Singaporeans value work-life balance when looking for a job! But interestingly, their take on work-life balance doesn’t centre around flexible hours, but being compensated for overtime.

want a reasonable number of annual leave days

want to work a 5-day week

want compensation for working overtime or on weekends & public holidays

EXPECTATIONS

Women

Value balance higher than men – but only just!

Baby Boomers

Care the most about finding balance in their lives

Junior Management

Employees are desperate for work-life balance

Job security is key

Unsurprisingly, Singaporean candidates seek job security and job permanence in their careers. Despite what you may think about job-hopping, talent want to find an employer to work for long-term.

Of Singaporeans say a permanent role is a ‘must have’

Care that your business is well-established and financially secure

Transportation & Logistics candidates care the most about job security

Men

Value security over women candidates

Gen X (35-54)

Care most about job security

Mid-management

Professionals are most concerned about job security

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Disclaimer

The information provided in this report is for reference only. Whilst SEEK endeavours to ensure the accuracy of the information in this report, no express or implied warranty is given by SEEK as to the accuracy of the information. SEEK shall not be liable for any damages (including, without limitation, damages for loss of business or loss of profits) arising in contract, tort or otherwise from the use of or inability to use this report, or any material contained in it, or from any action or decision taken as a result of using this report or any such material.

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